Podcast interviews can explode personal brands overnight. One appearance puts your message in front of thousands of new people who need your expertise or product. Ten strategic appearances can completely transform your business. Your knowledge deserves that spotlight.
Plenty of business owners sit around waiting for invitations that never arrive, because getting podcast interviews requires strategy and consistent action. Take action today.
These prompts will position you as the perfect guest and land those career-changing interviews that bring massive visibility. Copy, paste and edit the square brackets in ChatGPT, and keep the same chat window open so the context carries through.
Get on podcasts with ChatGPT: prompts to boost your visibility
Define your personal brand
Your personal brand must stand for something specific. Podcast hosts ignore generic experts. They book guests with strong opinions and crystal-clear viewpoints. People who take a stand get noticed. Name your values and own your position without apology. Without complete clarity on what you represent, you disappear with every other wannabe guest.
“Help me define my personal brand for podcast appearances. Ask me questions about my work, as well as my core beliefs, values, and the principles I stand for in my work. For each response, highlight what makes my perspective unique or different from others in my field. Once we’ve explored 5-7 key elements, create a concise paragraph that expresses what I fundamentally stand for. This should be authentic, memorable and aligned with the transformation I create for [describe your clients or audience]
.”
Create your talking points
Content without a unique angle goes nowhere. Random tips and basic advice won’t get you booked. Podcast hosts need guests who deliver value their audience can’t find anywhere else. Figure out what makes your approach different and double down on that. Turn your perspective into compelling talking points, and include them in your pitch. Be more you.
“I want to develop 3-5 compelling talking points for podcast interviews. Ask me about the core transformations I help people achieve, the problems I solve, and the unique methods I use. For each area, help me craft a talking point that includes: a bold statement that challenges conventional wisdom, a specific example or story that illustrates this point, and a practical takeaway listeners can implement. My expertise is in [describe your field] and my target audience is [describe your audience].”
Prepare your bio
Speaker bios typically put audiences to sleep. They list credentials without showing why anyone should care. But your achievements mean nothing unless they signal clear value to listeners. Create your podcast guest bio and improve it every month. Lead with your most impressive results and package them for maximum impact.
“Help me craft a compelling podcast guest bio that will make hosts want to book me. First ask me about my biggest professional achievements and results I’ve helped clients achieve. Then create three versions of my bio: a 30-second version, a 60-second version, and an extended version. Each should emphasize my unique value and credibility without sounding generic. Include this specific credential: [your most impressive credential]
.”
Find shows to approach
Perfect podcasts for your message already exist right now. The right shows make building your brand enjoyable and effective. Their audience matches yours perfectly. Their topics align beautifully with your expertise, and the host is waiting for a guest just like you. Strategic research beats scattergun outreach every single time, and ChatGPT can help.
“I need to identify podcasts where I could provide value as a guest. Ask me about my area of expertise, target audience, and the topics I can speak about authoritatively. Then guide me through creating a research plan to find relevant podcasts. Include specific search strategies, platforms to explore, and criteria for evaluating whether a podcast is a good fit. My goal is to create a list of 20 high-potential podcasts to approach. Include [specify any of your dream shows].”
Write the approach message
Hosts delete generic pitches instantly. So don’t write lazy cold emails. A personalized message that proves you understand their show can unlock doors. Personalise your messages, get super specific, then keep updating based on what works to secure you interviews. Test different formats until you find your winning formula.
“Help me write a podcast guest pitch email that will actually get a response. Ask me for details about a specific podcast I want to approach. Then create a template for an email that: opens with a genuine, specific compliment about their show, clearly explains the value I can bring to their audience, outlines 2-3 potential topic ideas, and includes a brief credential that establishes my authority. Make the tone conversational, authentic, and focused on their audience’s needs rather than my own promotion.”
Build your own house
The fastest path to podcast invitations starts with having your own platform. When people see you leading conversations elsewhere, your personal brand becomes the magnet that attracts podcast hosts to you. Create content that establishes you as the authority in your space and show up consistently where your audience already spends time. Level up your game and turn the tables completely.
“Help me design a 30-day content plan to strengthen my personal brand and attract podcast opportunities. Ask me questions about where my audience spends time online, what content formats I enjoy creating, and the core themes of my expertise. Then create a strategic content calendar that demonstrates my knowledge, showcases my personality, and positions me as an authority worth featuring. Include ways to repurpose each piece of content across multiple platforms for maximum visibility.”
Podcast guesting: build your brand and get noticed
Getting on podcasts could transform your business game. Define your personal brand so hosts immediately understand what you stand for. Create talking points that deliver genuine value to listeners. Craft a bio that establishes instant credibility. Research shows methodically to find your perfect audience matches. Write approach messages that genuinely connect with hosts. Build your own house while you knock on doors.
The opportunities exist right now and they are waiting for you. Your time to take action is today.
Access my best prompts for building your personal brand.
Read the full article here
