Your clients could be your best marketers. Most business owners never tap this goldmine, letting relationships fizzle out once the contract ends. But what if your clients raved about you to everyone they know? What if they brought you new business without you asking? What if they stayed loyal for years? You could be a handful of superfans away from an entirely different business.

These prompts will help you transform ordinary client relationships into partnerships that pay dividends for years. Your business growth depends on the depth of these connections. Copy, paste and edit the square brackets in ChatGPT, and keep the same chat window open so the context carries through.

Turn ordinary clients into lifelong advocates: ChatGPT prompts for superfans

Sell what they want to buy

Nobody wants what you think they need. They want solutions to their specific problems. Most business owners push their agenda, talking about features when clients care about outcomes. Get clear on what your clients actually want, then deliver exactly that. They’ll love you forever.

“Help me create a deep-dive questionnaire to understand what my clients truly want. I want to go beyond surface-level requests to uncover their real motivations and priorities. First, ask me about my typical client and their industry. Then, suggest 7-10 probing questions I can ask during our next call that will reveal: their biggest business challenges, their personal goals tied to our work, what success looks like to them specifically, and what they’ve tried before that didn’t work. Format these as conversational questions I can naturally weave into our discussion, not an interrogation.”

Make introductions for mutual benefit

Your network could be your client’s next big break. Most service providers focus only on deliverables, missing chances to create value through connections. Become the centre of your client’s network by connecting them with people who can help them grow. Add value beyond your contract. They’ll thank you long after your work together ends, cementing their status as superfans.

“I want to strategically connect my clients with others in my network to provide additional value beyond my services. Create a system to help me identify valuable connection opportunities. First, ask me about: my client’s current goals, my existing network, and areas where my client needs support. Then, develop a simple process for: identifying the right connections, making meaningful introductions, and following up to ensure value was created. Include examples of how to frame these introductions to maximize the chance of a positive outcome.”

Address the elephant in the room

Problems happen in every project. Bad suppliers hide issues, push blame, or hope clients won’t notice. Great ones tackle problems before clients bring them up. Build trust through radical transparency and you’ll stand out from everyone else. Be proactive about difficult conversations and never hide what isn’t working. This refreshing honesty transforms satisfied clients into superfans who respect your integrity.

“Help me create a proactive problem-solving framework for client projects. I want to address issues before they become concerns. First, ask me about common problems in my industry and my current approach to handling them. Then, develop a 3-step process for: 1) identifying potential issues early, 2) communicating them to clients with solutions already prepared, and 3) implementing fixes quickly. Include specific language I can use to maintain client confidence while discussing problems, and suggestions for documenting resolution processes for future reference.”

Give them something worth sharing

Clients who enjoy your work keep it to themselves. Clients who can share your work tell everyone. Go the extra mile in everything you do. Create resources your clients can pass along to their network. This turns them into ambassadors who extend your reach without any additional marketing spend. When your clients look good sharing your materials, they become superfans who actively promote your expertise.

“I want to create shareable, helpful digital products my clients can pass to their networks, positioning them as valuable resources to their peers, while extending my reach. First, ask me about my expertise and what problems my clients regularly face. Then, suggest 5 high-value resources I could create, each with a specific format (PDF, video, template, etc.), compelling title, and outline of key content. For each resource, explain how it helps both my client (by making them look good) and me (by expanding my influence). Include ideas for non-promotional branding that encourages sharing.”

Ask for a testimonial strategically

Most businesses wait until projects end to request testimonials. Smart ones build testimonial collection into their process. This reinforces positive feelings about your work and gives clients a chance to reflect on your value. The request itself shapes how they perceive you. Clients who publicly endorse you become superfans invested in your success.

“Design a strategic approach for requesting client testimonials that strengthens our relationship and highlights my value. First, ask me about my current process and the types of services I provide. Then, create a framework that includes: optimal timing for testimonial requests during the client journey, specific questions that guide clients to articulate the value they’ve received, and templates for different request formats (email, in-person, etc.). Suggest ways to make giving testimonials easy and explain how to use the act of requesting feedback to reinforce positive perceptions of my work.”

Create lasting client relationships: ChatGPT prompts for business growth

Transform ordinary client relationships into powerful partnerships. Sell exactly what your clients want by asking better questions. Make meaningful introductions that position you at the centre of their network. Address problems head-on before they become issues. Create shareable resources they can pass along. Ask for testimonials that train their brain to appreciate your value. Your next superfan is waiting.

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