Your LinkedIn profile is stuck and it’s clear to see why. You post randomly, accept connection requests without thinking, and hope something works. Meanwhile, other accounts in your industry grow steadily, attracting perfect clients. The difference is simply strategy.
My LinkedIn is about to hit 40,000 followers. It’s more than quadrupled since I’ve been taking the platform seriously. LinkedIn becomes your most powerful business asset when you approach it with intention and consistency. With a clear system and commitment to keep going, you can achieve results on your terms.
10,000 followers over a year is just 28 a day. Totally doable for someone as smart as you.
Win at LinkedIn: stop guessing and start growing
You need a better approach that turns casual connections into valuable relationships and business opportunities. There’s no silver bullet, but there is proven methodology. Here it is.
Connect with intention every day
Your first-degree connections see your content more often. Make each one count. Send 10-20 connection requests daily to people who match your ideal customer profile. Use LinkedIn’s search features to find them by job title, company size, or industry. The more connections you have, the further your influence goes. Each person who connects becomes a new follower. But don’t stop there.
When someone accepts your connection request, send them a message. Not to sell, but to learn about them. Make conversation easy with something like: “Thanks for connecting! Tell me more about your work in [their industry]
. What’s your main focus right now?” Keep it casual. Show genuine interest. Start building relationships before you need them.
Share three types of content weekly
Consistency builds momentum on LinkedIn. Pick three days each week and stick to them. Monday, Wednesday, and Friday work well for most business schedules. Use a different content type each day to showcase various aspects of your expertise. Done right, each post can get people clicking “follow.” But you need to create a rhythm people can count on.
On Mondays, share a problem you solve. Talk about a specific challenge your clients face and exactly how you help them overcome it. Wednesdays belong to client success stories (with permission). Break down the transformation step by step. Show the results with specifics, keeping the focus on the client’s win. Fridays work perfectly for personal stories that reveal your journey and values. Let people see the human behind the business.
Add a wildcard post on Saturdays. This becomes your playground. Try something completely different from your usual content. Schedule it mid-morning and forget about it. These experimental posts often perform surprisingly well because they show your personality without overthinking. Give yourself permission to play.
Engage strategically with target accounts
Commenting on others’ content carries equal weight to creating your own. Make a list of 20-30 accounts that serve your target audience and have followings 2-10 times larger than yours. Save their profile activity URLs in a bookmark folder for quick access. This becomes your daily engagement list. Check their posts daily and leave thoughtful comments that add substantial value.
Skip the “great post” LinkedIn comments or AI-generated responses. Share your experience, ask insightful questions, or provide additional perspective their audience would appreciate. Get in front of their followers while building relationships with potential collaborators. Your visibility expands through meaningful engagement.
LinkedIn posts receiving comments within the first hour get significantly more visibility. Your strategic comments serve others, who check out your profile and comment back. Win-win for everyone involved when you approach commenting with intention rather than obligation.
Make LinkedIn part of your broader presence
LinkedIn doesn’t exist in isolation. Link to your profile from everywhere your audience might find you. Add it to your email signature, website bio, blog posts, YouTube channel description, and community profiles. Create multiple pathways that lead people to connect with you on LinkedIn. Remove all friction from the following process.
Ask podcast hosts to include your LinkedIn in their show notes when you appear as a guest. Mention your profile at the end of presentations or webinars.
Every touchpoint becomes an opportunity to grow your network with people already interested in your work and message. Your existing audience converts to LinkedIn followers when you make connection effortless.
Build your LinkedIn empire with daily actions
Growing to 10,000 LinkedIn followers happens through consistent, intentional actions that compound over time. Connect with your ideal customers every day without fail. Share three types of content weekly on a fixed schedule, and throw in a Saturday experiment.
Engage strategically with accounts serving your target audience. Link your profile everywhere your business appears online. Small daily actions build massive momentum when done with purpose. Let’s get to it.
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