Your best LinkedIn content comes from your experience. Those client calls you jump on. The books you read that change everything. The way you solve problems no one else can crack. Stop staring at a blank page and wondering what to write. Your genius is right there.
You have everything you need for awesome LinkedIn posts. You’ve earned the knowledge. You’ve lived the life. You’ve faced the challenges your dream clients want to overcome. Turn that into content that makes them stop scrolling.
Get LinkedIn post ideas: turn your experience into engagement
Take a walk without your phone
Stop pushing yourself to create. Step back from your screen. Get outside with zero distractions and let your mind wander. The pressure to post makes your thoughts stay small. Give them space to expand.
Once you get back, write down every idea that came to mind. Note the exact problems you solved last week, or the recent wins your business celebrated. When you tune into what matters, it’s clear which knowledge you should share.
Talk to happy customers
Book a call with someone who bought from you, but not to sell them more stuff. Ask why they clicked buy. What convinced them to choose you? Your LinkedIn content becomes essential reading when you speak to the reasons people want to work with you.
Note their actual words and mirror them in your posts. Your dream clients use the same language to describe their problems. Show them you understand by reflecting their thoughts back to them.
Write out your methods
Pick one thing you help clients achieve. Map out your exact process, step by step. Break down your approach so anyone could follow along. Each step becomes a LinkedIn post showing your expertise.
Give away your methods freely. Share screenshots of what worked. Tell stories about clients who succeeded. This makes for useful, saveable and shareable work. Position yourself as the guide who knows the exact route to take.
Journal on what you know
Open a blank page. Write “what I know for sure” at the top. List every truth you’ve discovered through experience. Each line could spark multiple posts that prove your wisdom to ideal clients.
Test your statements on X (Twitter) before building them into LinkedIn content. Track which posts get likes and replies. Keep the winners ready to expand when you need ideas fast.
Ask ChatGPT to dig deeper
Tell ChatGPT about your dream customer. Ask what they need to learn from you. Get it to quiz you about the gaps in their knowledge. Each answer becomes a post that positions you as their trusted expert.
Save every prompt that creates useful output. Build a system for extracting your genius. Turn your thoughts into content that serves your audience and grows your business at the same time.
Record your client calls
Listen back to your Zoom recordings from last month. Note the questions clients ask repeatedly. Pay attention to the breakthrough moments when everything clicks. These golden nuggets become posts that attract more people just like your best clients.
Write down the exact words you used to explain complex ideas. Your analogies and examples hit different when they come from real conversations that created change.
Study your sent emails
Open your sent folder. Look at emails you wrote to clients this week. Find the responses to common questions, the explanations that landed well, the advice that changed someone’s direction. Your inbox holds content ideas.
Copy the parts where you solved problems fast. The quick solutions you share become posts that show your expertise. Each email could spark multiple updates your audience wants to read.
Screenshot your wins
Keep your phone ready when good things happen. Capture messages from happy clients. Take pictures of your workspace during breakthrough moments. Save slides from your best presentations. Build a folder of proof that your methods work.
Show the reality of building something that matters. Your followers want the raw truth of your journey, not just the highlight reel. Let them see behind the scenes of your success.
Read through old content
Pull up your blog posts from last year. Find the articles that got the most views. Note which newsletters got the highest open rates. Your best work deserves a second chance to shine on LinkedIn.
Break long pieces into shorter posts. Add recent case studies to past ideas. Mix your timeless concepts with fresh examples that prove they work. Make your genius work twice as hard.
Scan industry news
Watch what others miss in your field. Find the updates no one is talking about. Spot patterns in recent changes that affect your ideal clients. Your take on trending topics sets you apart when you focus on what matters to your audience.
Share why specific changes matter to your dream customer. Skip the surface level updates and go deeper into what it means for them. Position yourself as the person who sees what’s coming.
Create LinkedIn content from your expertise: get started today
Your content ideas are hiding in plain sight. Take walks to clear your head. Talk to happy customers about their story. Write out your methods step by step. Journal what you know. Use ChatGPT to uncover wisdom. Record your client calls. Study your emails. Screenshot your wins. Read your old content. Stay ahead of industry news.
The genius is inside you right now. Pick one strategy and test it this week. Watch your content ideas multiply when you tap into what you already know.
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